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Restaurant Brands New Zealand Limited, trading as Restaurant Brands is a New Zealand fast food company. Restaurant Brands operates and owns the master franchising rights for the Carl's Jr., KFC, Pizza Hut, and Starbucks brands in New Zealand. Restaurant Brands operates most of New Zealand's stores for the brands they own rights to and provides management and support services to New Zealand's independent franchisees of the remaining stores.


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History

Restaurant Brands was formed to acquire shares in KFC and Pizza Hut from PepsiCo. It acquired KFC in 1989 and Pizza Hut in 1995. The company originally purchased 122 stores, 91 KFC stores, 46 Pizza Hut stores and 2 Joint KFC and Pizza Hut stores.

It was listed on the New Zealand Stock Exchange in May 1997 at an offer price of NZ$2.20.

In 2016, Restaurant Brands shares jumped 9.8 percent on the news that it had purchased New South Wales largest KFC franchiser, QSR Pty Ltd, for A$82.4 million in cash and scrip. As a result of this deal, QSR's vendor Copulos Group will gain a 4.9% shareholding in Restaurant Brands.

In March 2017, Restaurant Brands purchased 100% of the shares in Pacific Island Restaurants Inc, the sole franchisee of Pizza Hut and Taco Bell in Hawaii, Guam and Saipan, for US$105 million. This consisted of 45 Pizza Hut stores and 37 Taco Bell stores.


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Brands

KFC

KFC was launched in New Zealand in 1976 by PepsiCo and was acquired by Restaurant Brands in 1989 after being publicly floated by PepsiCo. KFC is Restaurant Brands largest revenue provider.

Starbucks

Restaurant Brands secured the New Zealand franchise for Starbucks Coffee in 1998. The first Starbucks store was opened in Parnell, Auckland and there are now 26 stores nationwide.

Pizza Hut

Pizza Hut entered the New Zealand market in September 1974, with the opening of its first restaurant in New Lynn, Auckland.

Pizza Hut was acquired by Restaurant Brands in 1995 from PepsiCo. After the acquisition Restaurant Brands completely changed Pizza Hut from a dine-in business to a home delivery and takeaway operation. This was achieved by acquiring and rebranding the Eagle Boys chain. The first Eagle Boys store was converted to a Pizza Hut in June 2000 and the last store was converted just 13 weeks later. The majority are now home delivery and takeaway outlets. Pizza Hut commenced selling a number of its smaller regional stores to independent franchisees in 2011.

Carl's Jr.

In 2011, Restaurant Brands acquired the New Zealand franchise for Carl's Jr. The brand commenced rolling out stores in late 2012 and now has nearly 20 stores in operation.


Restaurant Brands International Acquires Popeyes Louisiana Kitchen ...
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Expansion

Australia

In 2002 Restaurant Brands expanded its operations overseas with the acquisition of 52 Pizza Hut stores in Victoria, Australia. The Victorian operation ultimately proved unsuccessful, with Restaurant Brands exiting the Australian market entirely by early 2008.

Taco Bell

Rumours of Taco Bell being introduced to the New Zealand market by Restaurant Brands began to surface in 2011. In 2013, Restaurant Brands hinted at the possibility of further expanding and introducing Taco Bell to New Zealand, saying it could be achieved within the next year or two. Speculations resurfaced in 2015 when a Taco Bell-branded sign (pictured) appeared on a Ponsonby Road storefront.


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References

  • Haynes, Peter and Fryer, Glenda. "Standard recipes? Labour relations in the New Zealand fast-food industry" in Labour Relations in the Fast-Food Industry, ed. Tony Royle and Brian Towers (Routledge, 2002) ISBN 0-415-22167-6

Restaurant Brands International Acquires Popeyes Louisiana Kitchen ...
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External links

  • Official website

Source of the article : Wikipedia

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